Aggressive Slate of New Product Introductions to Continue with Three World Debuts in New York
Kia Motors America (KMA) today reported February sales of 41,505
units. The U.S.-built* Optima midsize sedan led sales for the 15
th
consecutive month with 13,195 units sold, while the Sorento CUV also
built in West Point, Georgia, posted strong sales of 7,945 units as the
significantly redesigned 2014 model began arriving in showrooms.
After setting all-time annual sales and market share records in 2012,
Kia has seven all-new or significantly redesigned vehicles scheduled to
launch in the U.S. market this calendar year. Later this month, Kia
will take the wraps off three world introductions at the New York
International Auto Show.
Kia: One of the World’s Fastest Moving Global Automotive BrandsKia
Motors America is one of only three auto brands to increase U.S. sales
in each of the past four years, and in 2012 the company surpassed the
500,000 unit mark for the first time. With a full line of fun-to-drive
cars and CUVs, Kia is advancing value to new levels of sophistication by
combining European-influenced styling – under the guidance of chief
design officer Peter Schreyer – with cutting-edge technologies, premium
amenities, affordable pricing and the lowest cost of ownership in the
industry. Kia recently joined the exclusive ranks of Interbrand’s “Top
100 Best Global Brands,” and is poised to continue its momentum with
seven all-new or significantly redesigned vehicles scheduled to arrive
in showrooms in 2013. Over the past decade Kia Motors has invested more
than $1.4 billion in the U.S., including the company’s first U.S.
assembly plant in West Point, Georgia – Kia Motors Manufacturing Georgia
– which is responsible for the creation of more than 11,000 plant and
supplier jobs. The success of the U.S.-built Optima and Sorento in two
of the industry’s largest segments has fueled Kia’s rapid growth and is
complemented by Kia’s comprehensive lineup which includes the Soul urban
passenger vehicle, Sportage compact CUV, Optima Hybrid, the Forte
sedan, 5-door and Koup compacts, Rio and Rio 5-door sub-compacts and the
Sedona minivan.
About Kia Motors AmericaKia
Motors America is the marketing and distribution arm of Kia Motors
Corporation based in Seoul, South Korea. KMA offers a complete line of
vehicles through more than 765 dealers throughout the United States and
serves as the "Official Automotive Partner" of the NBA. In 2012, KMA
recorded its best-ever annual sales total and gained U.S. market share
for the 18th consecutive year. Kia is poised to continue its momentum
and will continue to build the brand through design innovation, quality,
value, advanced safety features and new technologies.
|
MONTH OF FEBRUARY
|
YEAR-TO-DATE
|
Model
|
2013
|
2012
|
2013
|
2012
|
Rio
|
3,339
|
3,598
|
5,809
|
6,194
|
Forte
|
5,003
|
5,706
|
9,411
|
10,123
|
Optima
|
13,195
|
11,558
|
24,447
|
20,372
|
Sportage
|
2,334
|
3,410
|
4,756
|
6,245
|
Sorento
|
7,945
|
8,836
|
15,950
|
15,708
|
Sedona
|
138
|
1,504
|
501
|
2,946
|
Soul
|
9,551
|
10,876
|
16,933
|
18,967
|
|
|
|
|
|
Total
|
41,505
|
45,038
|
77,807
|
80,555
|
* The Sorento and Optima GDI (EX Trims and certain LX Trims
only) and GDI Turbo are built in the United States from U.S. and
globally sourced parts.
Article and image courtesy of Kia News.
